Phyto Color Anti-Fade Shampoo

COLOR shampoo gently cleanses to preserve color intensity and radiance. Hair is soft and color is still as intense and luminous after 12 shampoos*. At the heart of the formula is a rice peptide complex that limits pigment bleeding for up to 12 shampoos*. Anti-oxidant tara and sunflower seed tannins protect the color. An extraction of white mallow makes hair twice as shiny.

•Gently cleanses without stripping.
•Protects color and revives its radiance.
•Leaves hair soft and vibrant.
•Hair is enveloped in a delicious, subtle scent.